El Vaso Medio Lleno
There’s to much negativity going around on media and the internet, which is really harmful and unnecessary. Who said you need to be negative to get a large audience?
We are a positive media and entertainment company, our website gets a million visits per month and have 750.000 fans on Facebook… all by telling people inspiring stories, giving wellness advice and letting them know about initiatives for the betterment of mankind.
When you have this amount of people, there’s a lot of things you can do to monetize. We’re doing advertising, and through branded content we work with companies to help them tell the world about the good things they do or support causes that are positive for society.
This is a billion dollar industry and the 40% annual growth of ad-blockers make branded content the future of digital advertising. Which in our case is happy branded content. And people love happy.