Lectios is one of the 15 startups selected by Google to participate in the first Google Launchpad Week ever organized in Italy, to be held in Milan, from the 23rd to the 27th November 2015
Lectios, a startup of Generation 12 that has just finished the SUP acceleration program, will participate in the Google Launchpad Week, a boot camp for early stage startups that focuses on critical startup topics, such as product strategy and business development, user experience and user interface, technology, marketing and presentation skills. Each day is dedicated to a specific topic and structured around overview talks and oneonone mentorships sessions with topnotch external and Google internal mentors. The goal is to achieve rapid progress in a very short time.
Launchpad Week is designed to support the local ecosystem and adding value to existing accelerator and incubator programs. This is the first time Google Launchpad Week is held in Italy, but the format already runs in multiple countries on a regular basis, including Tel Aviv, Barcelona, Paris, Berlin, Munich, Mexico City, Madrid, Bogota, Bengaluru, St Petersburg, Moscow, Rio de Janeiro, Helsinki, Warsaw, Tokyo, Singapore and London.
Google Launchpad Week is part of the global Launchpad program (g.co/launchpad). It provides startups in all stages with resources, online content, mentorship and training they need to succeed.
The first Italian Launchpad Week will be focused on the publishing industry (the target market of Lectios) that is living a heavy crysis all over the world and that is trying, together with Google, to innovate this sector as well as to find new business opportunities.
But what is Lectios? Lectios is a software that turns web contents into high quality audio streams, allowing publishers and site owners to open to a new audience (not just readers but also listeners) and to generate a brand new stream of revenues by adding audio advertising before and between the articles.
Lectios innovates the way of offering contents specially to a mobile audience and it gives people a new way to enjoy web contents, each time they need to have information onthego.