Guarnic wins Demo Day


Guarnic won Start-Up Chile’s 10th Generation Demo Day and a round-trip to San Francisco, where they’ll have the chance to interact with more entrepreneurs and investors from Silicon Valley.

The top 17 startups, were evaluated by international guests, Niel Robertson (angel investor and former CEO of Trada), Eric Acher (partner at Monashees Capital) y Eric Pérez-Grovas (partner at Jaguar Ventures).


SANTIAGO, Chile December 12th 2014.- On Thursday 11th December, the best startups of the tenth generation presented their companies in front of a recognized international entrepreneur and investment community in Chile. The winner was Guarnic from Argentina, founded by Lisandro Pavetti, who was rewarded with a round-trip ticket to San Francisco, where he´ll have the chance to meet with potential investors. Guarnic seeks to optimize the process of managing security guards in large companies, through an integrated system that involves a mobile application, real time alarms, route monitoring and real-time feedback to improve systems.


After all the pitches at Demo Day, the judges had to decide on the winner, and it was not easy. Gaurnic was chosen because of its innovative approach in tackling a very real and painful problem in the region.


The judges also stated that Demo Day and the quality of the startups exceeded, by far, their expectations. “Usually, in these events, you can see a lot of presentations (PowerPoint) and little reality. However, the companies I have seen today at Start-Up Chile have sales, users in several markets, corporate clients and impressive traction”, said Eric Pérez-Grovas, Co-Founder of Jaguar Ventures and one of the three judges. Also commenting on Demo Day, Niel Robertson, investor and serial entrepreneur said, “incubators and accelerators around the world are always focused on just one industry. Here, it is impressive to see diversity with the 17 different companies, from agriculture to e-commerce.”


Demo Day Winners


First place – Guarnic:. Guarnic takes advantage of mobile technologies to generate real time alerts on problems with physical security in order to actively solve them as they occur. With Guarnic it is possible to easily create and assign guard routes and tasks, receive feedback and view all historical information in beautiful and intuitive charts, graphs and KPIs. Guarnic is designed specifically for the security industry’s needs.


Second place – Letsmake: Letsmake is an online platform that helps makers and crafters find spaces for their activities, like kitchens, workshops, gardens, rehearsal rooms and artist studios. Space owners can list their unused spaces. Renters can discover spaces in their area, get information on their reputation, check their availability and book them immediately. For each booking, Letsmake charges a booking fee from the renter and a transaction fee from the owner. Letsmake helps people who need special space and equipment to build, make, create, do what they love – like the band that is in need of a rehearsal room, or the family living downtown that is dreaming of a garden to grow vegetables.


Third place – Pycno: Is on a mission to provide tools which help farmers produce more food and use less resources. Understanding precise water and fertilizer requirements can help save over 50% in water and energy costs and increase yields by 20-50%. Pycno makes current ways of collecting and analysing information from the soil and environment much easier and help farmers make more accurate irrigation and fertilisation decisions. It is done by building soil and environment sensors (hardware) and cloud based data analytics platform (software).


 About the Judges 


Niel Robertson


 Niel is currently an angel investor, board member, and operating advisor to a number of technology companies specializing in product development and product management process. Previously he founded and was CEO of Trada, the only crowdsourced paid search marketplace. He co-founded and serves as Director for VigLink, the worlds leading content driven commerce network. He also co-founded and serves as Director for Ramen, the first platform for Product Managers to continuously engage their customers in the product development process. He co-founded and serves as Director for tenXer, a platform for measuring and optimizing engineering team performance. He helped start and served as Director for which was recently sold to Cisco, co-founded and was the CTO of Newmerix which sold to Beacon Technologies. He also co-founded Service Metrics and pioneered the Application Performance Management (APM) space. Service Metrics was acquired by Exodus Communications in 1999 where Niel continued to serve as VP of Research. He has also been a Venture Partner at General Catalyst, CTO in Residence at Mobius Venture Capital and a Venture Partner with Fidelity Ventures in Boston. Niel has also written extensively about the technology sector for Inc. Magazine, VentureBeat, and his on his own blog. He is currently working on his first fiction novel while playing as much guitar and piano as possible. He races amateur motocross, is a happily unranked epee fencer, and opened two restaurants along the way.


Eric Acher


Eric co-founded Monashees Capital in 2005. He identifies investment opportunities across markets and works closely with the portfolio companies. He is currently a Board member at Conta Azul, Dinda, Neoway, Oppa, and Viva Real, among others.

Previously, Eric did VC investing in the U.S. and Latin America with General Atlantic. He also worked with marketing and strategic planning with Unibanco and strategy consultancy with McKinsey. He was an angel investor in Propay and Brazilian Food Corporation. Eric holds an MBA from the Kellogg School of Management, a Business Administration degree from Fundação Getúlio Vargas and a BA from ESPM.

Eric Pérez-Grovas


Eric Pérez-Grovas is Co-Founder and General Partner of Jaguar Ventures, a VC Fund focused on Internet companies aimed to the Mexican and Latin American markets. He is an Investor and/or Board Member of,,,,,, among others. In addition, he serves as Mentor of Entrepreneurs at Endeavor Mexico, 500 Startups Mexico and Naranya Labs. He is also Co-Founder and President of the Mexican Association of On-Line Sales.

Eric’s Internet experience began in 1999 when he started and managed Mercadolibre’s Mexican operations. He also worked in Consulting at McKinsey and Bain and held Management Positions at Cemex and Satmex. Eric actively participates in Non-Profits, serving as Board Member of CMR Foundation and as a Young Leader for Sustainable Cities.

Eric holds a B.S. in Industrial Engineering, summa cum laude, from the Tec de Monterrey. He received an MBA and MPP from the Stanford GSB where he was elected Co-President of the GSB Latin American Student Association and Vice-President of the Stanford Mexican Student Association.