Seed | Aussies win Start-Up Chile Demo Day

Chilean Scene, Contest, News, Projects & Participants, Seed

Australian graduates of Start-Up Chile G16 win Demo Day. Jonathan Lai and Johan Bergstrom founders of Pageload developed software that enables your e-commerce websites to load 30% faster.



Demo Day showcased the most promising startups of the SEED program to judges from venture capital firms Endurance, Mountain Nazca and software giant Microsoft. The SEED program attracts early stage entrepreneurs to start their business in Chile by offering funding, working visas, acceleration and a soft landing.

Fifteen startups participated in this generation of Demo Day, each had five minutes to present to top-tier investors, mentors and entrepreneurs.

Pageload won with their software, a proxy which sits between the origin server and CDN and makes your website load 30% faster. The team proposed that the faster your website loads, the faster your sales conversions. Founders Jonathan Lai and Johan Bergstrom promise Pageload will optimize your website in real time without breaking it.

Winning the Start-Up Chile Demo Day was a great feeling as the calibre of startups that presented were world class. The program has helped Pageload immensely to test and prove our assumptions of the e-commerce market in South America”, said Lai.

Pageload is currently part of top Australian Venture Capital Firm, Blackbird Ventures investment portfolio.

Second place was awarded to Chilean brothers Pablo and Vicente Alvarez and their venture, a platform for entrepreneurs that removes the hassle of coding and builds web platforms in seconds using a simple generator.

In third place was JettaCargo, a ‘3D tetris’ for trucks transporting containers. Using mathematical algorithms, the software optimizes cargo space.

Judges Hans Nemarich, Technical Architect Evangelist at Microsoft and Roberto Loehnert, Director at Endurance Investments agreed that Demo Day and the entrepreneurs that presented far exceeded their expectations.

The Winners

PageLoad (Australia)

Pageload is a proxy that sits between your origin server and CDN, it enables your website to load 30% faster and takes less than 5 minutes to install. Pageload reduces your developer and web traffic expenses and increases sales conversions with a faster website.

Maker.DO (Chile) is a platform that builds web platforms in seconds using an A.I powered generator.

JettaCargo (Brazil)

JettaCargo is  ‘3D Tetris’ for trucks transporting containers.  Using mathematical algorithms, the software optimizes cargo space and fleet. Clients can reduce costs and save money by better using space and ‘not transporting air for free’.